Privacy Policy
Who we are
How to Find a Care Home Ltd (“we”, “us”, “our”) provides a free advisory service helping families across the UK find the right care. Our registered address is 140 New Road, Aston Fields, Bromsgrove, B60 2LE. We are the data controller for the personal information described in this policy.
If you have any questions about this policy or how we handle your information, contact us at hello@howtofindacarehome.co.uk or call us free on 0800 193 0443.
The information we collect
- Contact details — your name, email address and phone number when you call us, complete a form on this website, or otherwise get in touch.
- Enquiry details — information you choose to share about your situation, such as the type of care you are looking for, the area you are searching in, and anything you tell us about the person needing care.
- Partner details — if you represent a care home or care agency, your business name and professional contact details.
- Website usage — anonymised analytics about how visitors use this site, collected only with your consent via our cookie banner.
How we use your information
- To provide our advisory service — understanding your needs and matching you with suitable care options.
- To respond to your enquiries and stay in touch during your search, including liaising with care providers and, where relevant, professionals involved in a loved one’s care.
- To assess and manage partnerships with care homes and care agencies.
- To improve our website and service, using anonymised analytics.
- To meet our legal obligations.
We rely on your consent, our legitimate interests in operating and improving our free service, and — where you share it — your explicit consent for any health-related information about the person needing care.
Who we share it with
We share your information only where necessary to provide our service: with the care homes or care agencies we introduce you to (and only what they need to help you), with professionals already involved in a loved one’s care where you ask us to, and with the trusted suppliers who run our website, telephony and email systems. We never sell your information.
How long we keep it
We keep enquiry records only for as long as needed to support you and to meet our legal and insurance obligations, after which they are securely deleted.
Your rights
Under UK data protection law you have the right to:
- Access the personal information we hold about you
- Ask us to correct inaccurate information
- Ask us to delete your information
- Object to or restrict how we use it
- Withdraw consent at any time
- Receive your information in a portable format
To exercise any of these rights, email hello@howtofindacarehome.co.uk. You also have the right to complain to the Information Commissioner’s Office (ICO) at ico.org.uk.
Cookies
Strictly necessary cookies are always on. Analytics cookies are used only if you accept them via the cookie banner, and you can change your mind at any time.
Changes to this policy
We may update this policy from time to time. The latest version will always be published on this page.
